Lights, Camera, Fashion: On-Camera Style Tips and Pitfalls

Whether you’re filming a fun bio video or walking viewers through your company’s process on-camera, they’ve already formulated an opinion based on your wardrobe. Want to make sure you’re making a good impression? We’ve got you covered with some helpful dos and don’ts to keep you looking stylish and confident.

1. DO Wear Solid Colors

Solid colors are your best friend on-camera. They create a clean, polished look that ensures you stand out without distractions. Think bold blues, radiant reds, or calming pastels to keep your audience captivated.

2. DO NOT Wear Stripes And Patterns

Stripes and patterns can create visual chaos on-camera, so it’s best to steer clear. Stick to solids to maintain a clean and professional appearance that won’t leave your audience feeling dizzy.

3. DO Wear Colors That Complement Your Skin Tone

Show off your natural glow! Choose colors that enhance your complexion and make you feel confident. If you’re not sure which hues suit you best, experiment with warm, cool, or earth tones to find your perfect match.

4. DO NOT Wear Another Company’s Branding

Your brand is YOU! Avoid wearing clothing with distracting logos or words that might take attention away from your content.

5. DO Choose Comfortable Clothing for Filming

Comfort is key! Opt for outfits that make you feel at ease. Whether it’s a chic blouse or a stylish blazer, being comfortable will boost your confidence and charisma on-camera.

6. DO NOT Wear Sleeveless Shirts

Sleeves add sophistication! Opt for sleeves to achieve a polished look and avoid distracting your audience with bare arms. We’re sure you have killer biceps and triceps but it’s important to keep it professional with a hint of flair.

7. DO Wear Subtle Jewelry

Less is more when it comes to jewelry on-camera. Choose delicate pieces that add a touch of elegance without distracting from your message. Keep it classy and let your personality shine!

8. DO NOT Wear Shiny Items

While a little sparkle is fabulous, shiny items can cause distracting reflections on-camera. Opt for matte finishes to keep the focus on your radiant personality and message.

9. DO Lightly Blot Your Face With A Tissue

Unless you have a make-up artist on standby, you’ll have to make sure you stay fresh and shine-free! A quick blot with a tissue ensures you’re camera-ready without any unwanted glare. Shine bright, but not from excess oil!

10. DO NOT Wear Jingly Accessories

Say no to jingles! Loud accessories can be disruptive on-camera. Stick to subtle, noise-free options to maintain a clear and professional audio experience for your audience.

The camera loves confidence, so embrace your unique style and let your personality shine through!

Related: Unlocking Video Marketing Success: A 12-Step Guide