Staying in the Know On-the-Go With These 5 Marketing Podcasts

Staying in the Know On-the-Go With These 5 Marketing Podcasts

Written by: Olivia Carroll

The rapid pace of digital marketing leaves little time for lunch, let alone time to keep up on industry trends. Our secret weapon for staying in the know on-the-go? Podcasts.

Podcasts are an excellent (and did we mention, free) way to learn about practically anything, including marketing. They’re an excellent way to expand your horizons and learn from experts you wouldn’t normally cross paths with. Plus, podcasts can accompany you anywhere you go – on your commute, at the gym, in the kitchen – so you can tune in when it’s most convenient for you.

The hardest part is deciding what to listen to first. Picking a new podcast can feel like choosing a show to binge watch, so we’ve gone ahead and done the heavy lifting for you. Here are some of the best marketing podcasts in the game. (Trust us, these shows will make you wish you had a longer commute.)

1. WSJ MEDIA MIX
 

Hosted by: Jack Marshall and Steven Perlberg

In this podcast you’ll find: All things media. Social, TV, political, even food media! This dynamic podcast focuses on marketing and media for today’s CMO through a thought-provoking evaluation of the industry in interviews with experts in the field.

Topics include: Pokémon Go, TV’s shift to digital, advertising transparency, CNN’s plans to cover the Trump administration, and Silicon Valley inside stories

Listen now: WSJ Media Mix

2. THE MARKETING COMPANION PODCAST
 

Hosted by: Mark Schaefer & Tom Webster

In this podcast you’ll find: Comedic rhetoric to break down cutting-edge marketing insights. This podcast hilariously delivers acclaimed episodes that highlight their talents as authors, consultants, researchers, and bloggers.

Topics include: Gig economy and controversial marketing, content marketing FOMO, how to create a winning strategy with crappy content, and the true goal of influence

Listen now: Marketing Companion Podcast 

3. THE BOAGWORLD WEB DESIGN SHOW
 

Hosted by: Paul Boag and Marcus Lillington

In this podcast you’ll find: A British perspective on web design with content for designers, developers and website owners. This unique show provides listeners with a wide range of entertaining episodes centered around design topics. 

Topics include: User experience design, building sites for ROI, awesome apps and terrific tools, and overcoming digital management problems

Listen now: The Boagworld Web Design Show

4. THE MARKETING BOOK PODCAST
 

Hosted by: Douglass Burnett

In this podcast you’ll find: Interviews with best-selling authors on topics like social media, digital marketing, sales, B2B marketing, content marketing, and inbound marketing.

Topics include: Unmarketing, what customers crave, how to sell with a story, content chemistry, and how the ego is the enemy

Listen now: The Marketing Book Podcast

5. MARKETING OVER COFFEE
 

Hosted by: John Wall and Christopher Penn

In this podcast you’ll find: Quick 20 minute episodes recorded every week in a coffee shop. With a fusion of classic and new marketing, they give listeners quick marketing tips and tricks, presented in a casual conversational way.

Topics Include: Robot store, FrankenPhone returns!, hai karate and cake, math crimes against humanity, and 50 shades of marketing

Listen now: Marketing Over Coffee

Shawn Herring
Marketing
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A dynamic and enthusiastic leader, Shawn built and managed the global demand generation team at ExactTarget, increasing ROI from programs across all marketing channels (paid, ... Click for full bio

Get a Handle on Your Marketing

Get a Handle on Your Marketing
 

Yes, you’re a financial advisor. But you’re also the payroll supervisor, and the HR director, and the property overseer.

When are you supposed to get to marketing to grow your business?

Do this to get a handle on your marketing.

Click on image above to watch the video.

Related: Create Habits! The Cost of Overthinking Your Business

Paul Kingsman
Development
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Paul Kingsman helps financial services professionals overcome distractions to achieve success sooner. Combining his experiences as an Olympic medalist and his background as an ... Click for full bio