With a diverse background that spans virtually all aspects of the communications industry, Michelle helps conceptualize and implement integrated campaigns for JConnelly's clients. She heads JConnelly's new business development and marketing functions and ensures that the agency's unique value and integrated service capabilities are accurately communicated to clients and prospects. A key member of JConnelly's leadership team, Michelle is charged with ensuring that the firm is on target to meet strategic mid- and long-range goals. She also works closely with communications professionals across departments on high-priority projects and contributes to the overall development of the agency's staff. Previously, Michelle served as head of JConnelly's specialized content team. Before joining the agency, she led integrated communications campaigns for clients in a range of industries, including finance, legal, real estate and professional services. She began her career as a reporter, working for several daily newspapers. Learn more here .