At the heart of every successful business is a great idea. Most of them are simple ones. When you think of something new and breathe life into it, it becomes a great success. Big ideas do not need to be revolutionary. When you see things differently- from a different perspective, you will surely come up with brilliant ideas.
Innovation is at the heart of the company’s success. Innovation can take different forms: novel discoveries, repurposing existing technology, devising a new business model or simply reinventing the product. Whatever be your strategy, your product should create value for customers. Improving upon an existing product is the easiest way to bring it to the market. You are confident that there is a need in the market for your new and revised product which means there is less risk. With some lateral and creative thinking you can definitely reinvent the product.
Most successful businesses are really just improvements rather than great inventions. They merely took an existing idea and made it better. Take for example, the world’s most valuable brand, APPLE. They became so popular as they invested in people’s ideas and improving people’s lives by making them easier and simpler to use. The world’s famous company, Google, entered a crowded search engine market (which was then dominated by AltaVista) and created a better product. You do not need a revolutionary concept to be successful, instead change how things are done and improve on them.
As an entrepreneur, my motto is “Get inspired, create simple ideas and achieve the success you dream of.” Everything old can be made new again. You do not need to rack your brains to create a revolutionary idea, instead come up with a good and lucrative idea by improving upon an existing product or service. These simple ideas can always become life-changing ideas.
Related: Burning Needs of Our Innerpreneur
My advice to every start-up or would-be entrepreneur is to create groundbreaking products by drawing inspiration from the existing ones around you. Having said this, I am not discouraging a would-be entrepreneur from creating a life-changing and revolutionary discovery from scratch. I just think there is another way to achieve success. Reinventing the wheel is risky and time consuming. Build new products that will look better and be easier for consumers to use. Be creative and think outside the box. Try to change how things are done, improve on it and create better products. Focus on scaling something that is working rather than trying to invent something that might or might not work in the future. “Don’t try and reinvent the wheel- just work on making it better than anyone else.” – John Muir.
Identify and act on the best option whether new or reused. The simplest idea is probably the right one.
7 Ways to Effectively Lead a Team on Different Schedules
6 Things NOT to Do with Gatekeepers
How to Close Skill Gaps During Tech Disruption
How Do YOU Find Happiness at Work?
6 Ways to Marie Kondo Your Sales Process
Estate Planning in Second Marriages
Why Companies Should Focus on Employee Health
Retirement Medical Costs Not So Scary When Seen Yearly
You Landed a TV Interview! Now What?
3 Business Strategies That Double as Self-Improvement Tips
Insights10 hours ago
Europe: The Good, the Bad and the Ugly
Markets10 hours ago
The Mad March Bounce
Development10 hours ago
Persevering Through Daily Mundane Is the Quickest Path to Success
Markets24 hours ago
What’s Causing Investors to Come off of the Sidelines?
Sales Strategy1 day ago
7 Key Components When Selling to the C-Suite
Equities1 day ago
Should We break-up Facebook, Google, Amazon, Apple?
Global2 days ago
Don’t Be Fooled by the Politics of Envy
Development2 days ago
How to Get Introductions as a Highly Referable Advisor