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Why You Constantly Need to Review Your Sales Process


Why You Constantly Need to Review Your Sales Process

We are educated to believe that our processes need to be rock solid. But entrepreneurship shows us a number of factors need to be taken into consideration. There is no one hard rule defining how business is to be run and operated.

Factors to consider:

  • Changing times such as technology and social trends
  • Experience brings new ideas
  • Business growth requires additional change

Flexibility opens the door to greater opportunity

My Story

My belief has always been that no one knows for certain whether an idea or an event will work out to perfection. Trial and error is a requirement for learning and advancing. Sometimes the lessons are tough. However, when we overcome the hurdle, we rise to a new stature. Looking back, we recognize that if the lesson had never been learned, we would not be where we are today.

In regard to business processes, it is great to have them in place for everyday operation. However, flexibility is needed as we advance and as society moves forward. Likewise, should you have a team, it’s important to keep them up to date on the latest trends, and how these will be incorporated into current business.  Keeping up morale is crucial among staff in order to continue to attract clientele.

Just today, I read commentary of someone else who said his own popular blog is one of trial and error. Every once in a while the theme and/or style will change. That brought a big smile to my face, because I have done the same.

Your Story

The philosophy of trial and error in order to always improve, applies to both career and business. Should you wish to get ahead in your endeavor, it becomes a requirement to continue to find improved methods for getting the job done.

Review all of your routine activities.  Consider whether it may be time for some to be updated:

  • Has any process become tiresome on your end or that of your audience?
  • Have you noticed interest dwindling?
  • Do you on occasion research how others in your field are approaching the same?

One of the essential ingredients for top sales producers is to keep an eye on what competitors are doing well and not so well. In this regard, it becomes an energized conversation with clientele of how they differentiate themselves from the rest of the pack.

By recognizing what needs to be refreshed, and how you differ from others in your field, will have you advancing more quickly. A good policy is to review processes quarterly. This allows you to make both updates and changes in order to remain in front of the pack.

Sales Tips:

  1. Incorporate flexibility into your processes
  2. Discuss potential change with employees, teammates and peers
  3. Try out a variety of ideas to see which work the best
  4. Review how your changes are perceived by your clientele
  5. Go back to the drawing board to keep refining ideas
  6. Train employees or your new processes
  7. Maintain consistency in all you do
  8. Research competitors to find the advantages of working with you
  9. Communicate to clients how you differ in your field and create intriguing posts
  10. Monitor the results of having made the change to understand your next best move

These suggestions will help lead you to the Smooth Sale!  

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