Invest Daily in Your Attitude to Outperform Your Competition

Now that you have resigned from the company club, you can use that time and energy to do the one thing that will have the most impact on your performance and your life: Find ways to build up your attitude on a daily basis.

Before we get into some ways to do that, let me emphasize the importance of investing time and energy every day to improving, strengthening and elevating your attitude. The “every day” part is the key. Think about it:

How many times a day do you eat? If you’re like most people, then you probably eat three times a day and have some snacks in between. Now let me ask you: If you skipped breakfast, how would you be feeling by, say, 11am? Cranky? Hungry? Unable to concentrate much?

How about if you also skipped lunch that day? How would you be feeling around, say, 3:30pm? Would you be ready for that big presentation? Or that meeting with your sales manager or boss?

O.K., now let’s say you got home by 6pm and you didn’t eat anything all day. How would you be around your wife and kids? (Or roommate or girl/boyfriend?) Would you want to be around you?

Now imagine going two days without food. Try three. I think we could all agree you’d be pretty much worthless by then (if not way before!).

The reason I bring this up is that your mind, your attitude, needs feeding just like your body does. If you don’t make a concerted effort to feed it regularly, then it, too, will get sluggish and worthless. If you don’t spend active time feeding your mind, feeding your attitude positive material, then you will be more susceptible to negativity, more susceptible to members of the club, and each time you have a bad outcome – client doesn’t reload, new prospect doesn’t buy, you don’t make your lead numbers – you’ll get more and more discouraged.

And if you let that happen, then you’ll begin searching for reasons why you won’t succeed. And if you let that continue, you’ll find them or you’ll make them up…

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Top producers always spend time consciously feeding their minds positive stories and positive examples and cultivating a “can do,” positive attitude. They spend time taking in other positive thinker’s ideas and strategies, and they purposefully employ those strategies in their lives. They are constantly listening to audio books, or reading (or re-reading) books on how to get better and do better. Many top performers also spend time with affirmations and visualizations along linked to purposeful and motivating goal setting.

And all this pays off. Those producers who are in the habit of developing a vision, and who dedicate themselves to achieving it – no matter what – those are the top producers, the top athletes, and other top performers who always out perform their competition.

But it all starts by making a commitment to developing, feeding and cultivating a positive, can do attitude. And the key, again, is to do this daily (several times a day, actually).

So how do you get into the habit of doing this? A good start is to find the medium that works best for you. If you are a reader, then get some books that resonate with you and commit to reading a certain amount of pages each day.

If you prefer audio books, then get those books on MP3 and listen to them on the way to and from work or when you get home, or at the gym, or when you’re walking the dog.

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One resource I still work with today are subliminal recordings. Subliminal recordings are great because they speak right to your subconscious mind which runs just about everything in your life. I listen to recordings either during meditation or during relaxation sessions. I also use them to go to sleep with sometimes.

Another good thing to do is to pick up a few books or audio programs on setting goals. Just listing what it is you’re going to accomplish this year (or what’s left of it) can be highly motivating by itself. As soon as you define your vision, you’ll find that you begin to automatically feel more positive and motivated. When setting goals, just remember:

Whatever you want to have or achieve is possible. Other people around the world are having and achieving the very thing that lives in your heart. If they can have it and do it, so can you! But you’ll need to work for it first. You’ll probably need to rearrange your consciousness so that it can fit a new expectation of what you believe is possible. And this is where affirmations are useful.

Affirmations are simply statements or images that you feed yourself, thoughts and emotions that you tend to dwell on all the time. Everybody uses affirmations – you’re using them right now. The problem is that most people are using the wrong affirmations and getting the things they don’t want as a result.

The reason for this is that most peoples’ random self-talk is incredibly negative. That’s where affirmations come in. Affirmations are nothing more than carefully constructed words, phrases and stories that you design in advance that support the goals you’ve identified are important for you.

There are many books on this subject, and you can easily do a search and find the one(s) that speak to you.

But affirmations are key to you feeling positive about yourself and your career, and for helping you maintain the positive attitude that will enable you to persevere and succeed.

With all of the resources above: books, CD’s/MP3’s, subliminal recordings, goal setting, affirmations, etc., you’ll be able to put together a varied and full course of “food for your attitude” that you’ll be able to munch on throughout your day.

If you’re not doing this now, or have stopped, then start today. It is amazing how just a little bit of positive energy can turn around a day, a week, month and a whole life. Remember, all top producers have a positive, can do attitude. If you don’t believe me, then get around one of them – their attitude is contagious. Yours needs to be, too.

In ending this series on the Top Ten Characteristics of Top Performers, I hope you’ve seen some ideas that resonate and that you feel will work for you. Just adopting a few of these habits will have a dramatic effect on your career in sales, and on your life in general. Hopefully you’re already using some of the characteristics, and you already know how valuable they are.

Make a commitment today to put even more of them to work for yourself. I guarantee the more you use, the better you’ll feel and the better you’ll perform.