Recently, I had conversations with some of my coaching clients and we were talking about business development. And I noticed that we have a tendency to spread ourselves too thin.
For most advisors, it’s easy to be seduced by the idea of developing your business further and focusing more on marketing. But the problem with that is if you execute poorly on a concept, you’ll end up losing money!What you need to do is look into your business and find opportunities within it that you can optimize. As the saying goes, “your best prospect is your current client”.Watch this video to learn more about how to shut out the noise and focus on the basics to increase your profitability!