It was such a thought-provoking question.
In an interview this week, I was asked, “how much does it cost a business owner to deliver memorable service?” Earlier in the day, I had read about a police officer in Connecticut, Michael Castillo, who was on a call to break-up a fight at a Target store. After responding to the call, he noticed two boys in front of the store, one of which was standing near a broken bicycle. Without hesitation, Officer Castillo swiftly fixed the boy’s bike. That moment, now gone viral thanks to a passerby capturing it on their smartphone, reflects truly memorable service delivered at minimal cost to the taxpayers of Shelton, Connecticut.
My mother once said, “it doesn’t take any more effort to be nice than it does to be mean.”
Like many of those “momisms”, I am not sure if the words are completely true. For some angry customers it does in fact take more effort. But the essence of the sentiment holds strong. It certainly doesn’t need to cost more to be nice. I would argue that memorable service occurs when we treat our teams with dignity and respect and when we encourage them to do same. Outstanding service cultures rely on positive storytelling. Why not share the store of Officer Castillo and ask your team what naturally occurring opportunities they have to take similar actions on behalf of those they serve?
Not All Consumers Make Good Advice Clients
The 5 Phases of FinTech: 2005-2027
Retirement For Clients With Modest Portfolios
Client Divorce Advice: What About the House?
The Power of Socially Responsible Investing
Consider Upcycling Your Knowledge
How to Explore Your Relationship With Money
6 Key Ways of Organizing Your Business for Growth
Spring Ahead in Marketing While You Still Have Time
Are You Preparing for the Future?
Let's Solve It14 hours ago
Do the Recent Trade Tensions Matter for the U.S. Economy?
Research14 hours ago
What Every Investor Can Learn From Buffett’s $4.3 Billion Mistake
Insights14 hours ago
China’s Looming Current Account Deficit Will Have Consequences for Us All
Research2 days ago
Trump’s Trade War Is Good for These 3 Dividend Stocks
Development2 days ago
The Truth About Getting to the Next Level as an Advisor
Building Smarter Portfolios2 days ago
Building the Case for Small Caps
Research3 days ago
Where Will We Get the Money to Pay for This Spending?
Human Performance3 days ago
You Are Your Ideal Client