Today, Matt Halloran brings on Heather Wilson from SEI to discuss the power of Social Media and financial advising . At SEI, Heather is a social media manager who is responsible for overseeing multiple advisor accounts, giving her the real world experience to provide credible advice for you. Heather takes listeners on a guided tour of her world, and how she capitalizes on social media . With that in mind, Heather and Matt discuss what you can be doing NOW to reach out to your audience and grow a stronger relationship for those who follow you. Related: Why Digital Is an Important Outlet to Grow You Practice
