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The Two Reasons Why Most Marketing Fails


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Before starting Storyforge I ran a digital marketing agency. Though that was only five years ago, the marketing practices we used then are already out of date. While approaches come and go, there are some underlying truths to marketing that never change.

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When we ignore these in favor of the latest channel or fad, we run the risk of producing ineffective marketing work.

In this video, I share the two reasons I believe most marketing fails.

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